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Configure your writing to maximize its visibility on the web
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GENERAL PRESENTATION
WHAT IS SEO CONTENT?
What is SEO content?
CHOOSE THE RIGHT KEYWORDS
Choose the right keywords
A- Check the competition
1- Google Analytics
2- Google Search Console
3- Google Ads
4- Other methods
B- Use long tail keywords
UNDERSTAND THE INTERNET USER'S RESEARCH INTENTION
Understand the internet user’s research intention
THE TYPE OF CONTENT TO BE PRESENTED AND THE UX
The type of content to be presented and the UX (User eXperience)
A- Product sheet
B- Blog post
C- Guide or comparison page
D- Video
E- Infographics
F- Image gallery
DEFINE AN EDITORIAL CONTENT STRATEGY
Define an editorial content strategy
OPTIMIZE YOUR SEO CONTENT
Optimize your SEO content
A- The Title Tag
B- The meta description tag
C- Hn tags
D- Content
1- Semantic optimization
2- Images
E- Outbound links
ORIGINALITY TO STAND OUT FROM COMPETITORS
Originality to stand out from the competitors
INTERNAL LINKING
Internal linking
DISTRIBUTE AND PROMOTE YOUR CONTENT
Distribute and promote your content
How do you adapt your content to each social network?
1- Facebook
2- Twitter
3- YouTube
4- LinkedIn
FORUM
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Métier du Call center
Marketing, commerce et qualité
Management et Leadership
Langues et communication
Informatique bureautique
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Comptabilité, droit et logistique
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Configure your writing to maximize its visibility on the web
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Informations du cours
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Version Anglaise
Métiers du call center
Configure your writing to maximize its visibility on the web
Résumé
Configure your writing to maximize its visibility on the web
Version
:
1
Skill Level
:
Beginner